We just got one step closer to fulfilling our mission to democratize fashion… because Velvet Brigade has joined ModCloth!
Velvet Brigade is a vibrant fashion community in which aspiring designers submit their sketches to be voted on by other members. However, they’ll be closing up shop soon, so we’d like to take this opportunity to invite their community to join us for one stellar style event — the Make the Cut Contest!
Are you an aspiring designer or up-and-coming fashion phenom? We want to make your design dreams a reality. Our Make the Cut Contest asks you to submit sketches that are inspired by Susan’s marvelous moodboard and fit our aesthetic. From there, Susan will select her top picks, and from 12/12 to 12/16, our fab Facebook fans will vote on the winners. The champs will receive a bevy of beneficence: $500 per winning sketch, and their items will be produced and sold on ModCloth.com — with the winners’ names on their respective tags.
Yup, you read that right! We will be debuting the winning garments right here in Spring 2012, along with styles based on the ravishing renderings in Susan’s moodboard. Ready and rarin’ to go? First, check out these design tips:
- Make sure your sketch clearly highlights one piece of clothing, not an entire outfit. Clothes, only, please!
- Sketches look best on a light grey or white background
- Keep in mind who you are designing for — the ModCloth customer
- Each image should be saved as a JPG file no more than 5MB
- The ideal format is vertical with a 3×5 dimension ratio
And now, here are all the deets:
- You may submit entries for up to 5 garments
- Sketches may be submitted up until 12 p.m. PT on 12/4/2011
- All entries must be submitted to email@example.com
- The winners will be announced on 12/19/2011 here on the blog
- Five winning sketches will be chosen, and $500 will be awarded per piece.
- Winning designs will be produced and sold on ModCloth.com, and feature tags bearing the designer’s name
- All the official contest rules and regulations can be found here
So, gather inspiration from the stunning swatches, iconic illustrations, and haute hues of Susan’s board, and then get started. It doesn’t matter whether you sketch, draw, paint, or Photoshop, we just want to see your best stuff.
We can’t wait to see the imaginative, incredible images you come up with!
Make the Cut Contest FAQs:
Last updated on Dec. 8, in response to your most commonly asked questions!
What will the winners receive again?
Five winning sketches will be chosen, and $500 will be awarded per piece. The pieces will bear the designer’s name. Additionally, the winner will get one of the first produced samples of their wonderful design!
Should I use a fashion template?
You aren’t required to use a template, but if you’d like to, and you’re not big on creating bodyforms, simply download one of these free online versions here, here, or here.
What information do I need to include (name, caption, etc.)?
Please include your full name, and tell us a bit about your submission(s), such as which piece or pieces from the sketch you are submitting.
Can I include other items in the picture, even if I am not submitting them for the competition?
Yes! Just let us know which of the pieces shown in your entry are being submitted for the contest.
Will I get a confirmation email?
Yes, after submitting your entry, you’ll get a confirmation email, along with a quick survey. If you don’t receive a confirmation email, just let us know at firstname.lastname@example.org.
Should my designs look like Susan’s? Should they reflect the era? What era is it?
Susan’s inspiration board is simply an example of the ModCloth style! We aren’t necessarily looking for pieces that directly fit or mimic those sketches, and there’s no specific era that your designs should reflect. We simply want to see a vintage aesthetic that fits the ModCloth brand!
Do my sketches need to be in color?
Your sketches do not need to be in color, although we encourage the use of color so you can better convey your creative vision!
Can international customers participate?
Unfortunately, international customers can not participate at this time. This contest is only open to US citizens and permanent legal residents. But, in the future, we hope to be able to make contests like this open to international customers, too!
How exactly do I enter (with parental consent) and do I need to enter before I submit my sketches or do I enter and submit them at the same time?
Please have your parents write a letter of consent, scan it, and submit it as an attachment with your entry.