We recently had the pleasure of participating in the Lucky FABB (Fashion and Beauty Blog) Conference, and wow, what an amazing experience! All clad in darling dresses from our designed-by-ModCloth collections, ModCloth employees from our San Francisco and Pittsburgh offices descended on NYC for two days of compelling panel discussions, inspiring lectures, and incredible style inspiration.
While members of ModCloth’s Social Media and PR teams manned the ModCloth booth — meeting and greeting ModCloth fans, showcasing pieces from our exclusive private label collections Bea & Dot and Myrtlewood, and encouraging attendees to enter our Through the Wire Headband styling contest — the Story by ModCloth blog team sat in on enlightening discussions headlined by top bloggers and fashion’s elite. From expanding your social media reach, to learning how to take the perfect outfit shot, there was plenty of info to go around.
Always excited to showcase ModCloth’s wares, each of us chose a different dress to don for the conference, and we couldn’t help but document our outfits! Whether you like your look cute and cozy, or vintage-inspired, we each styled our dresses differently:
Editorial Specialist Julie adds vintage flair to the Fabulous Flapper Dress
Senior Manager of Consumer PR Rena keeps it classic in the Stay For-evergreen Dress
Blogger Outreach Specialist Mae adds edgy accessories to the Featured Speaker Dress
Social Media & Marketing Writer Julie layers a cozy sweater over the Playing Tagline Dress
Be sure to check back tomorrow for a few of our favorite street style snaps from Lucky FABB!