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Style Icon: Esther Williams, ‘The Million Dollar Mermaid’

It's no secret that we love swim icon Esther William's ravishingly retro swimsuit line, but we’re also inspired by her supremely successful life. Besides donning a swim cap as a pro athlete, this all-around icon was also a movie star, singer, dancer, businesswoman, and swimwear designer. Dive in to read more about how ‘The Million Dollar Mermaid’ made waves in sports, film, and fashion! Read more »
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At Last, the Perfect Pair of Vintage-Inspired Lingerie

If you, like us, have yearned for the perfect set of romantic, retro-inspired lingerie, then look no further than the newly arrived Oh-So-Lovely Bra and Shorts. These styles come straight from The Loved One‘s debut collection and are …

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Meet our Latest Designer Crush, Darling!

We’re smitten with our latest Designer Crush, the London label Darling! The brand’s vintage-inspired designs are all about flirty frills, pleasant prints, and intricate embellishments – which means there’s a lot to love about Darling. They’ve become an international …

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Fair-Trade Frocks by Mata Traders

Looking for clothing with a conscience? Then say hello to our newest designer,  Mata Traders! This fair-trade label is run by two best friends in Chicago, who aim to educate, employ, and empower women around the world with their …

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Let’s Do the Twist & Tango! Meet Our Latest Designer Crush


Get in the mood to tango with the Put Things Bright Dress, Spanish Trails Hat, Shawl I Want, or Neon Summer Dress.

Who is the Twist & Tango girl? Someone who sounds pretty cool, actually. “Our …

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Kick Back With Designer 80%20′s Playlist!

At 80%20, the shoe label’s toe-tappin’ styles are influenced by the even groovier sounds they jam out to in their studio. We asked designer Ce Ce Chin to share a list of tracks you’re likely to find the 80%20 …

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Getting to Know Danish Brand Rütme

Color your wardrobe with the Highest Score Dress, Put a Bird on Knit Cardigan, or Burano Villa Dress!

If your closet contains plenty of color and ’90s-inspired looks, we recommend familiarizing yourself with Danish brand Rütme.…

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It's a Family Affair: An Interview with Family Affairs

Family Affairs designer and daughter Nina Elgi, at work in her studio.

Ever wanted to know the story behind some of the stunning dresses you see on our site? I was struck by the recently launched Crystalline Sky Dress, …

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Fall Head Over Paws for this ModCloth Exclusive!

Gemma’s trusty side kick, Mr. Norman Pickles the Pug, and our very own Winston served as the inspiration for our new tote!

Playful, imaginative, and slightly offbeat, the art of illustrator Gemma Correll has captured fans’ hearts with her quirky …

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Meet Our Designer Crush, Nümph!


In our newest series, Designer Crush, we aim to show some serious love to the many ModCloth brands who not only inspire our daily style, but also fuel our creativity and satiate our penchant for unique, trendsetting design! So, …

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