About Wendy

Wendy Rose Gould is a latte-loving, vintage-collecting, cat-adoring beauty and fashion writer whose work has appeared both online and in print. While she grew up in urban Indiana surrounded by horse buggies and corn fields, she's since moved west to Phoenix (after a stint in South Korea) where cacti and haboobs reign supreme. Wendy believes a woman should never leave the house without enviable hair and a spritz of her staple perfume. And also mascara. Never leave the house without mascara.

Author Archive | Wendy

Lunch Packing 101: Build Your Own Soup Bowl

A quick, delicious, and healthy lunch you can bring to work? You bet! Keep reading for this desk-set soup recipe. Read more »

That’s Sew Nice: DIY Embroidered Denim

In case you haven’t noticed, we’re a tad denim obsessed. And maybe you are, too! We suggest personalizing your fave pair with a fun, embroidered phrase. Read more »
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Indigo with It: DIY Shibori Indigo Pillowcases

Looking to spruce up your space? Today we’re dyeing pillowcases with our fave shade: indigo. Read more »
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Grow a Rainbow: DIY Succulent Planter

Add a little happy to your home with this colorful gardening DIY. Read more »

Go Fish for This Cute, Warm-Weather Fishtail Braid

Channel your inner mermaid with this easy-breezy fishtail braid. Perfect for all your spring and summer ensembles! Read more »
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Celebrate Pi Day With These Mini Maple-Blackberry-Thyme Pies

Mark your calendars and pre-heat your ovens—Pi Day is on March 14th! We're coming at you with this delish, on-theme recipe. Read more »

Once Upon a Creamsicle: Creamy Citrus, Collagen-Infused Smoothie Bowl

Today we're throwing you a creamy citrus smoothie bowl that's loaded up with antioxidant-rich orange juice! Ready, set, blend away... Read more »

How to Create a Bullet Journal in Five Easy Steps

It’s a new year, and you’ve got plans, goals and a ton of momentum. One way to seize that momentum? Start a bullet journal! Read more »
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Yes, You Candle: DIY Candles that Boost Productivity and Tranquility

Ready to reset after the busy holiday season? These DIY candles will help you both relax and focus your mind. Read more »

Make Your Door Shimmer With This Rose Gold Wreath

Spruce up your abode with this DIY wreath! This year, we incorporated one of the hottest colors of 2017: rose gold. Read more »