A Letter from Susan!

Hi, everyone!

It’s only August, and it’s been an amazing year already. I’d like to share some of the highlights with you, and thank you for being a part of ModCloth’s success! Not only have we taken on some fabulous new brands like Darling and Emily and Fin, added some new faces to our team, hit record high numbers on our Name It and Win It contest, and made tons of new Facebook and Twitter friends, but we’ve also opened another office on the West Coast!

A few months ago, we found a home for our second ModCloth location in the SOMA district of San Francisco.  Winston, Eric, and I love the moody weather, delicious food, and warm people here in SF, and we get to travel back to the Pittsburgh office enough that we don’t get too homesick! We’ve got the best of both worlds now, being in the Steel City and the Bay Area! And, we’re really excited to expand ModCloth westward so we can better serve you! It makes us happy knowing that now, we’ll be closer to our designers, so we can bring the cute looks you love to the site quicker.

To celebrate our new space, we recently hosted a “Behind the Scenes” party at Terra, and invited some of our new San Francisco friends to attend. I’m not sure what I enjoyed more – the amazing turn-out, the ice cream sundae bar, or the Fliptography booth (check out Calivintage and Late Afternoon‘s fun flipbooks)! Thank you to all who attended and made this event so successful. For more party photos, check out our Flickr!

I’d also like to thank all of you who support us, read our blog, follow us on Twitter, and chat with our ModStylists. We wouldn’t be here without you – and your love of fashion!

Happy Shopping,

About Susan

Susan's all-time favorite things include pugs, eating outdoors, and absurd mushroom-themed housewares. Her current obsessions include nail polish, wedges, and anything high-waisted. Her ultimate style icon is her grandma, and she's one of the founders of ModCloth!

Suggested Posts

Galentine’s Day Style + DIY Self-Love Kit
February 05, 2019
This Face Mask Is Like a Bouquet for Your Skin
January 17, 2019
Workplace Besties: A #TeamModCloth Trio Shares the Love
January 10, 2019
How to Style a Party Dress Three Ways
December 20, 2018
The New Black: Styling All-Grey 3 Ways
December 13, 2018
Travel Bug: Saumya Takes Us on a Tour of DC
December 06, 2018
Party Recap: Hello Kitty’s Birthday in LA
November 12, 2018
A Pampering Present: DIY Concentrated Bubble Bath
November 05, 2018
Easy Makeup for Going Out: Featuring Anna Sui Beauty
October 22, 2018
Haunt Now, Haute Later: Three Scary-Stylish Outfits
October 11, 2018


  1. Kelley 08/03/2010 at 5:46 pm #

    I’m really excited that you guys are in the SF Bay Area now.

  2. Kate Tackett 08/03/2010 at 5:48 pm #

    I love your site! I am currently waiting to see if I have an opportunity to be part of the ModCloth team here in Steel City. Congratulations to you all with the expansion, here’s to more locations!

  3. susan jennings 08/03/2010 at 5:50 pm #

    hey, welcome to SF! 🙂

  4. susie 08/03/2010 at 5:50 pm #

    Welcome to California!

  5. Jina Bolton 08/03/2010 at 5:52 pm #

    That’s exciting! I live in SOMA. 🙂

  6. Blukat 08/03/2010 at 5:53 pm #

    I do believe it is now August.

  7. Morgan 08/03/2010 at 6:11 pm #

    Thanks so much for inviting SF fans to join the fun at Terra! I LOVED the fliptography booth, everyone from ModCloth wearing its designers and the caterers’ wearing custom t-shirts with Winston’s picture. Welcome to San Francisco!!

  8. Michelle 08/03/2010 at 6:12 pm #

    Exciting news! Will you be looking for any Bay Area “creatives” in the near future? I so want to be your next copywriter!

  9. Patsy 08/03/2010 at 6:26 pm #

    You’ll love SF. Why is everything on your website “sold”?

  10. Kim 08/03/2010 at 6:53 pm #

    OMG! That’s great! Come to New York City next!

  11. becca boo 08/03/2010 at 7:01 pm #

    Congrats on all your success!

  12. Juli 08/03/2010 at 8:05 pm #

    Have you ever thought of turning your pug dog logo into a fabric? I would SO buy a skirt or apron or cute summer shift with that cute pug on it!

  13. Lilia 08/03/2010 at 8:13 pm #

    Yaaaaaaay! That’s closer to where I am! Does this mean my orders would come sooner? That would be great! You guys have great stuff. I hope you two enjoy it here =)

  14. Zelda 08/03/2010 at 8:33 pm #

    I hope that your next step will be an office in Europe… If there weren’t so much shipping charges, I would shop at Modcloth every week 🙂 I love your picks, your style, your unicity so much ! And by the way, if you are looking for Modstylist in Paris, I’m so in !!! Congrats for all your amazing work 🙂

  15. Katrina 08/03/2010 at 9:31 pm #

    Yay for ModCloth! I love you guys so much, this is so much more than a shopping website, it’s a community. More sites should take a cue from you guys!

  16. Legs 08/03/2010 at 9:42 pm #

    Welcome to Fog City! I love ModCloth, your textiles are delicious!

  17. Sarita 08/03/2010 at 10:21 pm #

    I hope you are still going to ship from the East Coast. I love knowing that when something is shipped it will arrive in two days.

  18. chandra 08/03/2010 at 10:23 pm #

    congrats and welcome to california!!

  19. Jess 08/04/2010 at 12:06 am #

    I’m moving to SOMA very soon and am BEYOND excited that you guys are there now!!!!!!!!

  20. Tara 08/04/2010 at 12:08 am #

    Yeah! You’ve moved to my hometown!!!!

  21. jenna 08/04/2010 at 12:18 am #

    Any posible way you could expand to Canada? I’d spend all my money here if I could!

  22. Birchwood 08/04/2010 at 12:33 am #

    Congratulations Susan & Co.! Your success is well-earned and well-deserved. I only wish I’d still been in the ‘burgh when you started all this fabulousness!
    (Pitt, CAS 2002);-) Go Panthers!

  23. Lauren 08/04/2010 at 1:54 am #

    If you guys come to Los Angeles, can I work for you? ;0

  24. Amy 08/04/2010 at 2:24 am #

    I’m SO thrilled ModCloth opened an office in San Francisco! I’m moving back there this month and I’m really excited to be back. My dream job is to be a graphic designer working for you guys… *sparklyeyes*

  25. Katie 08/04/2010 at 9:17 am #

    you should come to a midwestern town!!

  26. Aunt Lynn 08/04/2010 at 9:58 am #

    Susan and Eric, We are so happy for you. Enjoy your success.

  27. Abbey 08/04/2010 at 12:49 pm #


  28. WP Themes 08/10/2010 at 7:55 am #

    Good post and this post helped me alot in my college assignement. Thanks you seeking your information.

Leave a Reply