Lauren Moffatt’s Schoolgirl-Chic Fall 2012 Collection

The artful looks in Lauren Moffatt’s Fall 2012 were created with a prim and proper schoolgirl in mind, so it’s no surprise that the setting of yesterday’s presentation was a pair of classrooms in an old SoHo school building.

Her Fall collection boasted so many of our favorite details, with ladylike silhouettes and pretty Peter Pan collars with a bit of an undone edge. Playful details and a timeless color palette further convinced us that the pieces will be ones we’ll be coveting yearlong. So while we may have a few months until autumn, this fun presentation is already filling our heads with outfit ideas for the back-to-school season…

For extra shots from this presentation, stop by our (newly redesigned!) Tumblr!


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  1. Avatar
    Jess 02/09/2012 at 5:29 am #

    This collection (and shoot) is 10000000% classy. Not that she isn’t normally, but the schoolgirl theme often crosses the line into a tad creepy. What talent!

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    JJanga 02/09/2012 at 6:08 am #

    Oh my gosh, she has of course done it again! I love this so much the last skirt is on my wishlist now for sure! I’m in aww of all the prints

    xoxo, Jjanga

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    tulleandtrinkets 02/09/2012 at 7:55 am #

    I love all of it, but especially the pink and blue prints at the end. Such stunning pieces, and a fun shoot!

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    Hannah (ModCloth) 02/09/2012 at 10:34 am #

    Amazing job capturing this, Erin. The show/presentation looks fantastic, and I think I’d wear pretty much anything in the collection.

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    Julie 02/09/2012 at 10:41 am #

    I love the mustards/yellow

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    Anna (ModCloth) 02/09/2012 at 12:44 pm #

    Incredible colors AND sparkles?? I want to go to there . . .

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    Amanda 02/09/2012 at 1:00 pm #

    Love it! I especially would like to get my hands on the geometric graphic print top in (if I’m counting right) the 7th picture down, and then the peter pan collar with the tie two below that.

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    Lindsey 02/09/2012 at 3:45 pm #

    A few months until Autumn? It’s not even Spring! 😛


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    Megan 02/09/2012 at 4:06 pm #

    love this! modcloth get some clothes like this here! these are just great! more people should dress like this in school

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    Ninotchka 02/09/2012 at 5:49 pm #

    I just discovered her….I’m in love. New favorite designer!!!!!

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    Emily 02/09/2012 at 6:31 pm #

    These are AMAZING. I kind of can’t wait for fall now!

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    Sam 02/09/2012 at 7:33 pm #

    I love these looks! I am always looking for pieces and outfits that will make me stand out as the teacher in the classroom. Not always easy to do at 26 in a high school but these would certainly help!

  13. Avatar
    Luz 02/10/2012 at 7:23 am #

    I love it *_* thanks for sharing

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    Eliza 02/10/2012 at 11:36 am #

    Although I love this collection, why the Fall 2012? It’s almost spring. Although I understand in planning ahead in the fashion design business, it’s a bit too ahead.

    I love the way this is portrayed. Whenever I see “schoolgirl” collections, they can look juvenille and frumpy. This, however, is perfection.

    The photos, the collection, I couldn’t enthuse more.

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    comingunstitched 02/10/2012 at 6:19 pm #

    What an absolutely amazing collection!!

  16. Avatar
    Caley 02/12/2012 at 8:42 am #

    I’m already compiling whole outfits in my head. These pieces are so classic and yet, sooooo fun! I can see any girl wearing these clothes and feeling so great, and so pretty, and like a one of a kind trend setter. Awesome feature!

  17. Avatar
    stylegawk 03/12/2012 at 11:34 am #

    I want to buy every piece!! Did you gals see this cute video of Lauren Moffatt’s collection?!!!

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