Read What Lauren Moffatt Has to Say About ModCloth’s Plus Anniversary

To celebrate the incredible 1-year milestone of ModCloth’s Plus Size category and to highlight all of the amazing accomplishments we have achieved within the community, we reached back out to New York-based designer Lauren Moffatt to get her thoughts on the state of the plus industry (don’t forget Moffatt designed her first plus dress, The Fairest at the Fair, earlier this year!).  Here’s what she had to say:

Lauren+MoffattHow have you seen the plus market change over the past year?
Lauren Moffatt
: It’s always exciting to see an existing category expand into a comprehensive legitimate offering. That’s happening in the plus market, especially in the online retail sector.

What kind of response have you received since entering the plus market with your ModCloth dress?
Our customers are really appreciative that we can offer Lauren Moffatt to such a varied body type. For years we have gotten comments about sizing and people have been really vocal about how they wish we offered sizing higher than 12. We are so happy to be able to do that at ModCloth!

What’s next for you in plus?
In a perfect world, our entire collection would be available to the plus market. As our vendors’ plus categories expand we plan on expanding with them!

About ModCloth

With the combined writing powers of our scribing staff, we bring you oodles of collaborative features starring everything from contests and culture to behind-the-scenes coverage of MC events and shenanigans. You're always saying you want to be kept in the loop. Consider yourself lassoed.


No comments yet.

Leave a Reply