These Music Videos Made Possible by


Ever thought about breaking into the music video biz? Directors, producers, stars – they have some of the coolest gigs out there (next to being a ModCloth writer, of course). But what does it take to get your musical masterpiece into the media? Thanks to, all you need is your own creativity, and a little luck!

Lately, record labels have been crack-a-lackin’ down on so-called “fan videos” (which is  sad, because I’ve seen some truly amazing fan-made videos that will trump anything MTV currently plays). Genero has stepped in to bridge the legal gap, connecting creative, ambitious, and all-around awesome fans with the people behind their favorite music. Here’s how it works:

  • Genero hooks up with a record label or artists’ representative.
  • A contest is posted on featuring one song from a band or artist.
  • You get a good night’s sleep, then let your creativity run free, resulting in an awesome video for that song.
  • Upload and submit your video to Genero, then let other fans and industry reps pick a winner!

You can check out the full list of competition rules and regulations here, but in the meantime, sit back, relax, and enjoy this fan video for Casiokids’ “Finn Bikkjen”! I’m also a fan of  this video for Bridezilla’s “Beaches,” but what are your favorites?


About Natalie

As the owner of three small, fluffy dogs, Natalie has accepted the fact that dog hair being everywhere and on everything is just part of her lifestyle now. She cannot stop decorating (and redecorating) her home, and lives by Robert Venturi's words, "Less is a bore." Fresh flowers, floral print dresses, and a good gin and tonic are just a few of her favorite things.

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  1. Avatar
    lumikha 04/20/2010 at 5:19 pm #

    this video’s pretty sweet! and never heard of genero so thanks for mentioning!

  2. Avatar
    steph 04/20/2010 at 6:06 pm #

    excellent! colorful postits, stop motion and a good song! not to mention a website to keep this sort of thing going? love. love. love.

  3. Avatar
    Aileen 05/02/2010 at 10:28 pm #

    i love the temper trap and that video was amazing!

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